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Tom Bilyeu

Tom Bilyeu was born on March 30, 1976, in Tacoma, Washington, USA. He attended film school at the University of Southern California and graduated with a degree in Film Production.Tom Bilyeu is the entrepreneurial powerhouse behind the creation of multiple multimillion-dollar ventures, including the breakthrough brands of Quest Nutrition and Impact Theory. He has been featured in Forbes, Entrepreneur, Success, Inc, Hollywood Reporter, LA Weekly, among many others. He was named Entrepreneur of the Year by Secret Entourage in 2016, and included in Success Magazine’s “Top 25 Most Influential People” list.Tom ventured into the entrepreneur world and co-founded Quest Nutrition in 2010. Quest Nutrition is a health and nutrition company that gained significant popularity for its protein bars. The company was founded on the principle of providing consumers with nutritious and tasty alternatives to traditional snacks and unhealthy food options. Under Tom's leadership, Quest Nutrition grew rapidly and became one of the fastest-growing private companies in the United States.After achieving remarkable success with Quest Nutrition, Bilyeu focused on helping people by co-founding the media studio Impact Theory with his business partner and wife, Lisa Bilyeu. They aim to influence the cultural subconscious at scale through empowering content creation. Impact Theory is a purpose-driven studio that promotes a growth mindset through ideas and education. Tom's vision for Impact Theory extends beyond traditional media to Impact Theory University, an online platform offering courses to empower individuals to achieve their goals and aspirations.Through his show, Impact Theory with Tom Bilyeu, Tom has interviewed numerous influential figures, including renowned authors, business leaders, and celebrities, to share their knowledge and insights with a broader audience. These figures include Mark Zuckerberg, Jay Shetty, Matthew McConaughey, and Mel Robbins.Tom’s vision for the show was to inspire viewers to adopt a growth mindset, personal development, and entrepreneurial spirit. As it grew, it evolved to focus on helping people effectively implement their growth mindset in various aspects of their lives. Now it’s centered around helping people learn how to approach novel problems efficiently. Tom believes you can accomplish much in life if you can rapidly build a helpful framework to think through the most challenging problems.Impact Theory also produces empowering content through diverse media forms like comics, graphic novels, books, TV shows, and films. Their dedication to storytelling and the power of media to inspire and motivate people drives all projects.As gaming becomes the dominant form of storytelling and entertainment, Tom now recognizes their potential as a consequential art form. This realization has led him to integrate gaming into Impact Theory's endeavors. This led to "Project Kyzen," a groundbreaking blockchain-powered 3D digital experience built in Unreal Engine, which fuses storytelling and gaming. It bridges virtual and physical realms and demonstrates Tom's vision of borderless entertainment, offering an immersive and interactive experience.As Tom Bilyeu ventures into gaming, storytelling, and various media formats, his goal remains the same: to empower people to grow, learn, and achieve their dreams.  By combining the power of media, storytelling, and gaming, Tom inspires audiences to embrace personal growth, resilience, and self-empowerment.

Tuesday, September 3rd

Wednesday, September 4th

Keynote: How to master an AI-fueled, hyper-personalized future

Explore the AI-powered, hyper-personalized future of content creation, where AI will break media into countless pieces, creating unprecedented opportunities for content creators. Discover how intellectual property (IP) will evolve into dynamic ecosystems and how games will become powerful engines of creation.

9:45 AM

Exhibition Hall

Tom Bilyeu

Thursday, September 5th

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