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Named one of Business Insider's top rising star managers, Amanda Marcovitch led operations for several Fortune 500 companies before trading the corporate world for the creator world. Today, she manages one of YouTube’s fastest growing educational creators, Jon Youshaei, and she leads operations for their team of 10, generated nearly $1M in revenue last year, and negotiated 40+ sponsorships. With her deep expertise in creator operations and scaling a content team, she’s also been brought in to consult blue-chip brands on their content strategy, including Google, Walmart and more.
Few people talk about the “unsexy” side of being a creator: operations, hiring, finance, partnerships, and more. But it’s often the most important. In this session, you’ll learn practical tips from Amanda Marcovitch who has been named one of Business Insider’s top rising star managers and works with brands like American Express, Spotify, and Walmart in addition to managing one of today’s fastest-growing creators, Jon Youshaei. She’ll outline the step-by-step process they used to lower costs, build a team of 10, and do it all in only their second year in business. That way, you can focus on doing what you do best: creating content.
2:00 PM
Grand Ballroom 2
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