Hafu Go

TikTok, YouTube shorts, and Instagram Reels have given rise to a new wave of content creators, gaining millions of views with minimal resources. Meanwhile, long form YouTube creators like MrBeast are challenging traditional entertainment, resembling Hollywood studios. Hafu Go suggests a hybrid future where short and long form content coexist, bridging the gap between quick clips and in-depth audience relationships. In this presentation, Hafu will share how he’s using Shorts to gain 1 million subscribers a week while still consistently averaging millions of views on long form videos. He will share his secrets to becoming the first successful hybrid creator. The talk will begin by highlighting a recent short form video generated 100 million+ of views and gained 1 million subscribers with one video. Zooming out, Hafu will then talk about his content strategy to convert short form audiences into long form audiences.