Beyond his +9MM subscribers, Tanner is one of the most influential creators on YouTube. His ability to engage authentically with his fans - who have seen him grow from the skate part to become a reference in the YouTube world - is hard to match. Over the course of three years, Hot Wheels and Tanner have created one of the most unique partnerships in social media. A single-minded focus on building legacy has fueled the success of both brands engaging and delighting fans around the world.

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