VidSummit

Maha Abouelenein is a personal branding expert, CEO, founder of global communications consulting firm, Digital and Savvy, and bestselling author of 7 Rules of Self-Reliance. With more than three decades of experience, she has crafted strategies for global corporations, startups, sports organizations, governments, CEOs, and high-net-worth individuals. She managed communications for major tech companies in the Middle East, including Google, Netflix, Udacity, and Careem. She helped Weber Shandwick establish 18 offices in the Middle East and led the Cairo operation. Maha sits on the Global Board of Directors of the Associated Press, and the Board of the Animal Humane Society. She is an Advisor to LockChain.ai and the Global Gaming League, she contributes to Forbes and hosts the Savvy Talk podcast.

Tuesday, October 7th

Wednesday, October 8th

Keynote - Maha Abouelenein - Scaling & Monetizing Your Personal Brand

Scaling & Monetizing Your Personal Brand is a high-impact, strategy-driven session led by global communications strategist, Maha Abouelenein, designed for professionals, entrepreneurs, and leaders ready to elevate their influence and turn their reputation into results. Maha will reveal the foundational principles of building a brand rooted in trust, credibility, and authentic relationships, showing how to position your expertise in a way that opens doors and creates opportunities. Attendees will learn how to grow their presence in a way that strengthens influence and leads to sustainable business growth and monetize their brands. By the end of this session, you’ll walk away with a clear, actionable framework for enhancing your reputation, expanding your reach, and leveraging the right relationships to confidently scale your personal brand.